It’s Showtime! IACC-Americas Connect Focuses on Future Leaders Understanding Buyers


With little less than a month to the IACC annual members event, there is much to talk about in terms of what IACC has in store in Tinseltown! Providing the perfect backdrop, the newly opened UCLA Meyer & Renee Luskin Conference Center, located in the heart of the UCLA campus will host IACC-Americas Connect on April 4 & 5, 2017. Situated between Hollywood and Santa Monica, the destination promises opportunity before and after the event for members!

Sean Anderson, IACC Americas President comments “This year almost has too many new exciting event highlights to feature in one article, but let’s try and pick out the most significant reasons why you should be joining us over on the West Coast”;

  • MPI planner attended workshop Tuesday afternoon
  • Debate with MPI event bookers entitled The Honest Truth on Wednesday morning.
  • A focus on academic venue operators with two sector specific workshops.
  • On and offsite culinary sessions throughout; a must for F&B professionals.
  • More bite-size campfire learning than ever before
  • New exciting approaches to helping our delegates get more learning from their time at connect!
  • A workshop focused on dispelling myths when hiring millennials


Mark Cooper, IACC’s CEO further comments “We know that hiring talent is as big a challenge as it has ever been and this year the planning committee have focused on developing future leaders when designing Connect. There are an exciting number of workshops especially for this group, a new newcomers event and a incredible 80% discount on the registration fee for any member bringing along a third person who will be that rising start they want to invest in”.

Connect will include a suppliers trade show, sharing their latest and greatest products and services and some of these can be seen in the Global Innovations Workshop, which has become a firm favorite for many.

Register today online and view the full education program here.

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